Lee Mi Seon Textile Art Co., Ltd. (CEO Lee Mi-seon) is drawing significant industry attention by reimagining ancient Baekje culture into contemporary lifestyle masterpieces. Selected for the "Grassroots Enterprise Nurturing Project" supported by the Ministry of Trade, Industry and Energy, the company is currently receiving strategic development support from the Konyang University Industry-University Cooperation Foundation.

Lee Mi Seon Textile Art launched its flagship brand, "Seonnyeo," which draws inspiration from the celestial wing-clothes of Seonnyeo (traditional Korean angels) found in ancient folklore. The brand offers a diverse lineup of premium products that seamlessly blend classical heritage with modern sophistication, including luxury scarves, neckties, bags, and fashion accessories.

The core designs of the "Seonnyeo" brand primarily spotlight the lotus and Dokkaebi (traditional goblin) motifs, which frequently appear throughout the artifacts and lore of the historic Baekje Kingdom. By weaving together the symbolic imagery of the Dokkaebi—believed to summon good fortune and ward off evil spirits—and the lotus flower, which represents the pure posture of a noble scholar blooming untainted out of the mud, the company creates highly original and creative textile masterpieces.

Furthermore, Lee Mi Seon Textile Art modernizes these ancient artifacts through an advanced geometric patterning process, infusing the fabrics with organic hues that exude a natural, refined aura. According to company officials, although the manufacturing process requires meticulous labor and extensive time, the brand remains unconditionally dedicated to its "artisan spirit" to deliver clear differentiation from mass-produced commercial goods. Consequently, these products are widely recognized as the perfect premium gifts for conveying gratitude and love to cherished individuals.

CEO Lee Mi-seon introduced an array of new products, including high-end neckties, scarves, bags, and wallets, during her fourth solo exhibition this past February. She also achieved international acclaim by winning the Special Prize at the 13th Japan Shinden International Exhibition.

"Our products transcend being mere fashion accessories; they hold profound value as elite regional craft masterpieces," stated CEO Lee Mi-seon. "Moving forward, we will continue our dedicated efforts to revitalize the premium commercialization of Baekje crafts and contribute meaningfully to our regional foundational industries."

Meanwhile, the Konyang University Industry-University Cooperation Foundation actively leads the backing for the Baekje Premium Craft Commercialization Project. This initiative is a core segment of the government-led Grassroots Enterprise Nurturing Project, designed to foster the glocal (global + local) industrialization and premium scaling of craft products rooted in Baekje culture. The foundation supports partner enterprises across both R&D and non-R&D sectors, showcasing products developed by regional craft businesses while managing official projects and performance milestones.

Source: SBS Biz (https://biz.sbs.co.kr/)